Archetypal Analysis of Young Goodman Brown free essay sample

Many authors throughout history do not intend to incorporate archetypal symbols in their stories, but from an archetypal critic’s point of view, it is evident that all of them do use these symbols. In the short story â€Å"Young Goodman Brown†, written by Nathaniel Hawthorne, archetypal colors, characters, and garden imagery are evident and help the audience realize the theme, as Hawthorne writes, â€Å"’Evil is the nature of mankind’† (636). Archetypal colors are evident throughout the story â€Å"Young Goodman Brown. † There are many colors used throughout the story, and some of the important ones are brown, pink, and black. Brown is the most important color in this story. It is obvious that it is important, hence the title, â€Å"Young Goodman Brown. † The color brown in this story symbolically represents the spiritual death of Goodman Brown. In the title, the word young symbolically means the person is of innocence. When young is put with the word goodman, it makes sense, but when the word brown is added, it creates a completely ironic name for a man. We will write a custom essay sample on Archetypal Analysis of Young Goodman Brown or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Brown, meaning spiritual death, cannot be attached to goodman without creating irony. If a person is classified as a goodman, he cannot be spiritually dead. The color pink in this story symbolically represents the corruption of the flesh. Goodman Brown’s wife, Faith, has pink ribbons in her hair. This means that the faith of her husband and herself, are corrupt and cannot be changed. As Faith and Goodman Brown are about to be conformed to the ways of Satanism, Goodman Brown says, â€Å"’Faith! Faith! [†¦] look up to heaven, and resist the wicked one’† . Then later in the story, Hawthorne states, â€Å"he spied the head of Faith, with the pink ribbons† (636). The audience can infer that Faith did not look up to heaven when Goodman Brown told her to, because if she had done so, the corruption of her faith would have been reversed and her ribbons would have been white. The color black symbolically represents evil and death. The setting of the story mainly takes place at night, which shows the audience that something terrible is to come in the near future. On Goodman Brown’s journey to the evil ceremony, he meets up with an older man. This man symbolically represents Satan. The elder man shows his evil ways and that he is Satan by saying, â€Å"’it was I that brought your father a pitch-pine knot, kindled at my own hearth, to set fire to an Indian village’† (637). This man carried a staff with him, a staff that â€Å"bore the likeness of a great black snake† (637) Hawthorne writes. This black, snake-like staff symbolizes the tool he uses to lure people into his trap of worshipping him and shows that he is truly an evil man. Due to the darkness and blackness of the night, Goodman Brown is tricked to believe that the staff â€Å"must have been an ocular deception, assisted by the uncertain light† as Hawthorne states. The color black in this story is used to show the evil nature of all humans, and the darkness behind everyone’s soul. The colors brown, pink, and black are archetypal symbols that enhance the meaning behind this story. Throughout the story, archetypal characters are used to represent something much bigger than what they physically are. Goodman Brown’s wife, Faith, and Goodman Brown himself, are some of the characters that are seen to be used in an allegorical way. Faith not only represents Brown’s wife, but also his religious Faith as a whole. When Brown reached the meeting point with the older man, the man says, â€Å"’you are late, Goodman Brown’† (626), and Brown replies with, â€Å"’Faith kept me back a while’† (626). When Goodman Brown says this, he not only means that his wife made him late by talking to him, but his spiritual Faith made him hesitant to finish his journey to the ceremony. This shows that his religious Faith was only strong enough to hold him back for a short period of time, not long enough for him to miss the ceremony. This shows that Brown has weak Faith, and cannot keep himself away from the horrors to come. Goodman Brown is seen as an archetypal character because he not only represents himself, he represents all mankind. Brown experiences these things, whether a dream or real, to gain a type of knowledge that he will never forget. Brown learns that, â€Å"’Evil is the nature of mankind’† (636), as Hawthorne writes, and that boon that he gains will remain with him forever. When Brown gains this knowledge, it not only means that evil is in his nature, but it is in every man’s nature and the only way to keep evil from empowering anyone’s mind, is with strong Faith. Archetypal characters are used in this story to deepen the meaning and engage the audience to dig deep into the characters and understand what they truly are. Throughout â€Å"Young Goodman Brown,† there are several cases where garden imagery is shown. By using garden imagery, Hawthorne directly relates Brown’s trials to that of Adam and Eve in the Garden of Eden. Both accounts take place in nature, or the garden, they are tempted by a serpent, gain knowledge, and suffer for them gaining that knowledge. In â€Å"Young Goodman Brown,† Brown leaves the comfort of Salem and travels into nature, where he is tempted by a man with a â€Å"staff, which bore the likeness of a great black snake† (627), as Hawthorne writes. The man tells Brown, â€Å"’Come, Goodman Brown,’ [†¦] ‘Take my staff, if you are so soon weary’† (627). This same thing occurs in the Garden of Eden when Eve is tempted by the serpent to eat the forbidden fruit. After Brown is tempted and falls under the temptation, he gains knowledge that has an effect on every man in the world to come. He learns that deep inside every man, darkness and evil hide, even in the hearts of the most â€Å"righteous† men. In the Garden of Eden, Adam and Eve both gain the knowledge of sin and how they can do things for their own pleasure rather than for the grace of God. After Goodman Brown gains his knowledge, he will suffer. Brown understands that these people, who are thought to be righteous and holy, really are dark and evil people. Every time Goodman Brown hears the minister or Deacon Gookin sing the church hymns or preach their word, he understands the things they are saying have a deep, evil meaning behind them. Brown cannot stand to have this knowledge and hates knowing that these people, who he himself looked at as holy, are dark, evil people. Adam and Eve also suffered in the Garden of Eden after falling to the temptation of the serpent. When Eve ate from the forbidden fruit, sin came upon them and when they had children, they revolted against each other and eventually led to Cain slaying his brother Abel. Throughout â€Å"Young Goodman Brown,† it is evident that it is representing the trials and tribulations that Adam and Eve went through in the Garden of Eden. Although Nathaniel Hawthorne did not intend to incorporate many of these archetypal symbols, as mythological and archetypal critics, the audience can dig deep into those symbols to understand a deeper meaning to the story. Through the use of archetypal colors, allegorical characters, and garden imagery, the audience can better comprehend what Hawthorne is trying to describe. â€Å"’Evil is the nature of mankind’† (636), as Hawthorne writes, is the main theme that is evident to the audience after analyzing this story from an archetypal point of view.

According to our textbook, Educational Psychology by John Santrock, Autism

According to our textbook, Educational Psychology by John Santrock, Autism According to our textbook, Educational Psychology by John Santrock, Autism is an often-severe developmental disorder with an onset in infancy that includes deficiencies in social relationships, abnormalities in communication, and restricted, repetitive, and stereotyped patterns of behavior. To start to understand this disorder I had to break down the definition provided by our text book into simpler terms. In the paragraphs to follow I will break down the text book definition of autism, as well as, provide examples of noticeable behavior of an Autistic child. I will also discuss the difficult challenges a teacher may face when teaching a child with this disorder. This paper will equally address how to help the parents of a recently discovered Autistic child gain an understanding of the disorder. I will also address my concerns and goals when I am presented with an Autistic child in my life.There are a several parts to the Autism definition provided by the textbook.English: A little a utistic girl.I found myself having to scratch deeper into the surface of the definition to get a better grasp of what Autism is. Autism can be a severely handicapping disorder for some children. Some Autistic individuals are wheel chair bound and have very poor, if any communication skills. While others are able to function in the world that surrounds them even getting great jobs, as long as, employers are open minded and embrace diversity. For those that are able to function in society it is with a lot of hard work and determination. Many Autistic individuals overcome sensory problems, auditory problems, or tactile problems to name a few obstacles of this disorder. It is hard to image how handicapping it is for individuals that have sensory problems. You can observe sensory problems by watching the way children react or do not react to their...

Feature writing Essay Example | Topics and Well Written Essays - 1000 words

Feature writing - Essay Example The feature by Emily Yoffe on her experience in a nudists’ camp is a captivating, descriptive, reflective and a colourful article that utilises a myriad of stylistic devices. The introduction sets the stage for the narration by giving a clear background of the content of the article (Armada 2013). A powerful analysis by the author at the beginning of the article clearly makes the reader to get aroused to reading the entire article (Pape and Featherstone 2006, p 1). She presents the entire situation briefly using very concise sentences and very clear articulation. She gives details of she came to learn about the Hidden Bush camp through a member of the camp called Dick. This helps the readers to connect with the situation and understand the reason why the author get to be exposed to such an experience. The introduction has been added more value with good sentence construction, use of vocabularies and stylistic devices. While talking with Dick she refers her talk as â€Å"chitc hat† to demonstrate that her attention was fully lost when she saw her nudity in Dick’s sunglasses. Symbolism has been used in the narration to depict the situation of nudism. Yoffe opens the article invoking the thought of the reader by colouring it with many symbols. The use of the word â€Å"Hidden Bush† to refer to the nude camp has a deeper meaning. The name is very descriptive. This place is not only a hidden place but it seems to be in the wild, the place itself is wild, meaning human habitation is limited. Another symbol is the name of the person who the author talk to,â€Å"Dick†. In its real terms, dick is a word that expresses a lot of nudity since it is a synonym to penis, male genitalia. The use of the name also expresses the disregard for shame that comes from nudity, the fact the author mentions it publicly to her readers demonstrates that it is viewed as a normal thing to strip before everyone else in the camp. The reflection of her nudity in Dick’s sunglasses is also symbolic of the situation at Hidden bush (Yoffe 2010, p 1 ). All these symbols add extra meaning to the passage hence making it readable and interesting. The author’s reflections are amazing. She tells of an event that took place some times back as if it had happened the day before. She precisely remembers what happened at every particular moment without fails. While at the cafe for dinner she remembers the debate, she had with herself concerning whether to use the napkin to cover her nudity or not, to her amusement nobody seemed to care about eating while nude. Such reflections promote the understanding of the story, helping the reader to focus and relate with the personal experience that is narrated by the author (Strunk and White 2000). Such reflective thoughts prompt her to get deeper into imaginations. At some point, she is imagining if Isaac Newton were a member of Hidden Bush, â€Å"he would not have needed a falling apple to help h im arrive at the theory of gravity".(Yoffe 2010, p 3 ). This comical and imaginary statement expresses the deep understanding and the keen interest the author had concerning the whole aspect of nudity. The article is very descriptive in all manners, through words and the picture. The graphic representation of the occurrence in the first page of the article demonstrates

Environmental Case Analysis Essay Example | Topics and Well Written Essays - 750 words

Environmental Case Analysis - Essay Example The individuals in effect make up the society and hence have to decide what they want to do with their resources but the ultimate decision maker is the government who has to look after the environmental as well as economical side of each decision. The society's concern is to increase their welfare from the amount of resources that they have and the government has to take the decision with economic viability in mind, the case points out that the only way to strike a balance between the two is to have a free market economic system in place which will balance the amount of resources that need to be put in to reduce pollution and those that need to be employed else where. The major economic concepts in the case are of opportunity costs and cost benefit analysis, these concepts are the binding factors for the environmental and economic side of the argument. The analysis can be divided into two portions: the scientific point of view and the ethical point of view, talking of the scientific point of view the first thing that is to be understood is that all things that are achievable in a laboratory are not achievable in the world outside it for example clean water only exists in laboratories and not outside them. But who is to decide what clean is What is clean for some one is not clean for some one else and hence there is no agreement. ... extent does it have to be curbed Should it be cut off from its roots Should it be allowed to remain at a level These are the questions that have to be answered by the scientific side of the issue. When we speak of science, inevitably we have to speak of economics because it is economics that shows us the way to have a cost effective method of curbing pollution. Such methods and processes should be introduced, which tend to minimize maximum amount of pollution using the minimum amount of resources available. The first thing to understand is that there are a limited number of resources that every community has on its disposal and it has to decide how and where to use these resources, hence not all the resources can be used to curb pollution because then the community will have nothing to eat, wear and will have no shelter over their heads. On the other hand if none of the resources are used to curb pollution then pollution would become a major issue for that community. Hence this shows that we have to strike the right balance, that is, the right decision in the right area at the right time. As stated in the case, the right balance can only be achieved if there is a free market economy in place. A free market economy is one where every individual seeks to attain his or her goals in any suitable way he or she wants without any specific restriction or restraints and hence increase his or her satisfaction. By doing this they increase the over all utility of the community and hence in a free market economic system there is a negligible role of the government. Adam smith, the father of economics, said the free market economy operates as if an invisible hand guides each and every individual to attain their goals, and keeps on shifting the economy to the right equilibrium

Arguing a position Essay Example | Topics and Well Written Essays - 500 words

Arguing a position - Essay Example A 2005 study found that almost three-fourth of all college students gain weight between their first day and the end of their sophomore year. The primary reason for this weight gain is a combination of late night studying and poor nutrition due to students eating junk or fast food (Dryden). If the cafeteria were open later and offered food that met the nutrition needs of students, they might be more willing to eat healthier. This would benefit not only the students, but the college as well. After all, healthy students perform better academically, raising the overall GPA figures and making the institution more attractive to potential students and parents of those students (Kotler). On the other hand, of course, staying open later in order to offer fresh nutrition-packed food would require the purchase of a larger inventory. The food offered for lunch or even dinner could not be safely offered as fresh to late night patrons. Allowing the cafeteria to have more flexible hours would also be beneficial because during lunch time the place is far too crowded. By having a structured time for when classes take a lunch period break it creates a disadvantage by forcing all the students to congregate in one place at the same time. There simply aren't enough seat or tables to meet this need.

The Cause Effect Of Green Electronic Products Marketing Essay

The Cause Effect Of Green Electronic Products Marketing Essay Today there is growing concern for environmental friendly product because of the environmental issues faced by the world. Industries, factories, fume emitting tall chimneys, vehicles, household appliances; heaps of garbage and extreme pollution have altered the environmental conditions and disturbed our biome. Chloroforo carbons from refrigerators, air conditioners, deodorants, etc are responsible for depletion of ozone layer; Green house gases like carbon dioxide, methane, etc are contributing to the global warming. Government, companies, industries are taking initiative to reduce this pollution for our healthy living and also for our future generations. Owing to this fact companies are producing environmental friendly products which in turn help in reducing pollution and help in saving environment. The most important reason why one should use Eco-friendly products is because of the devastating effect of harmful gases, non-biodegradable plastics, dangerous gases which not only pollutes the environment but also causes respiratory problems, skin diseases, etc in human beings. Due to this polluted water and air there is a danger of complete extinction of various rare species of animals and birds. There are lots and lots of harmful effects of plastics, chemicals, non biodegradable items, which is the main reason to start using Eco friendly products as soon as possible. And not only that we should also start changing our lifestyle like usage of air coolers only when there is at most need of it, using jute bags or paper bags instead of plastics covers, taking up drinking waters in safe utensils rather than plastic bottles, making the pollution check regularly in our vehicles . Eco-friendly products have slowly and slowly entered every market considering cosmetics, medicines, electronics, paints, automobiles, manufacturing machines, smart city concept and more. Companies not only produce eco-friendly products but they also have eco-friendly packaging, eco-marks on packages. Measures have been taken by government, companies to produce eco-friendly products which in turn slowly and slowly reduce the impact of pollution on our environment. Eco-friendly has several meanings. There was a time when you were eco friendly if you just stopped using paper. But the definition of eco friendly products changed over the times. In more recent times, if you used predominantly natural products, or their derivatives, you were using eco friendly products. However, today, the definition has broadened more. Today, you are eco friendly not just by using eco friendly products, but also by taking care that the environment is not harmed in any way by the way you are using these pro ducts. Although the meaning has changed but the essence is same as before, one has to be friendly to the environment. The domain of eco-friendly product is very wide so I have restricted my research to the household electronic products which are used by consumer on daily basis. This include television, washing machine, microwave, CFLs, AC, refrigerators, etc. People deal with these products daily and hence they can easily tell about these products. What are the factors they prefer before buying these products? The project conceptualizes the recent market trend of green electronic products and consumer buying characteristics. To understand the meaning of eco-friendly electronic and what people think eco-friendly electronics are. Eco-friendly electronics are expensive, and then also companies are manufacturing them, what are the various factors why companies manufacture eco-friendly electronics. What makes todays customer to go for eco-friendly electronics, is it only to save the planet or some other reason. All such questions will be answered in this paper. Explain in 4-5 sentence the approach adopted by you and results/findings A distinct approach and questionnaire would be helpful for the evaluation of electronic consumer products, even though some usability questionnaires claim to be relevant to products other than computer software. Current usability questionnaires also seem to measure various usability dimensions, but the dimensions are not necessarily identical across questionnaires. Thus, the exploration of the available questionnaires provides a sound background to the development of the questionnaire items for this study. LITERATURE REVIEW While green marketing came into prominence in the late 1980s and early 1990s, it was first discussed much earlier. The American Marketing Association (AMA) held the first workshop on Ecological Marketing in 1975. The proceedings of this workshop resulted in one of the first books on green marketing entitled Ecological Marketing (Henion and Kinnear 1976a). Since that time a number of other books on the topic have been published (Coddington 1993, and Ottman 1993). Green marketing incorporates a broad range of activities, including product modification, changes to the production process, packaging changes, as well as modifying advertising. (Polonsky, 1994) World-wide evidence indicates people are concerned about the environment and are changing their behavior accordingly. As a result there is a growing market for sustainable and socially responsible products and services. (Environmental protection agency -2000) Green consumerism is often discussed as a form of pro-social consumer behavi or (Wiener and Doesher, 1991). It may be viewed as a specific type of socially conscious (Anderson, 1988) or socially responsible (Antil, 1984) consumer behavior that involves an environmentalist (Schlossberg, 1991) perspective and may thus be called environmentally concerned consumption (Henion, 1976). A classic definition (Henion, 1976) describes environmentally concerned consumers. Business organizations tend to concern about environments issues due to several reasons such as environmental pressure, governmental pressure, competitive pressure, cost or profit issues (Environmental protection agency -2000) Unfortunately, a majority of people believe that green marketing refers solely to the promotion or advertising of products with environmental characteristics. (Polonsky,1994) and terms like Phosphate Free, Recyclable, Refillable, Ozone Friendly, and Environmentally Friendly are some of the things consumers most often associate with green marketing. . (Polonsky, 1994) While these terms are green marketing claims, in general green marketing is a much broader concept, one that can be applied to consumer goods, industrial goods and even services (Roberts and Bacon, 1997). Hopes for green products also have been hurt by the perception that such products are of lower quality or dont really deliver on their environmental promises. And yet the news isnt all bad, as the growing number of people willing to pay a premium for green products from organic foods to energy-efficient appliances attests. (DSouza et al. 2004)Green or Environmental Marketing consists of all activities designed to generate and facilitate any exchanges intended to satisfy human needs or wants, such that the satisfaction of these needs and wants occurs, with minimal detrimental impact on the natural environment. [Polonsky 1994b, 2] Green marketing has not lived up to the hopes and dreams of many managers and activists. Although public opinion polls consistently show that consumers would prefer to choose a green product over one that is less friendly to the environment when all other things are equal, those other things are rarely equal in the minds of consumers. (Hackett, 2000) They must always keep in mind that consumers are unlikely to compromise on traditional product attributes, such as convenience, availability, price, quality and performance. Its even more important to realize, however, that there is no single green-marketing strategy that is right for every company. (Prothero,, and McDonagh, 1992) Despite the increasing eco-awareness in contemporary market economies, it is generally recognized that there are still considerable barriers to the diffusion of more ecologically oriented consumption styles. In lay discourse as well as in much of consumer research, these barriers are usually attributed to the motivational and practical complexity of green consumption (Hackett, 2000). Increased use of Green Marketing is depending on five possible reasons. (Polonsky 1994b) Organizations perceive environmental marketing to be an opportunity that can be used to achieve its objectives [Keller 1987, Shearer 1990] Organizations believe they have a moral obligation to be more socially responsible [Davis 1992, Keller 1987,] Governmental bodies are forcing firms to become more responsible [Davis 1992]; Competitors environmental activities pressure firms to change their environmental marketing activities [Davis 1992] Cost factors associated with waste disposal, or reductions in material usage forces firms to modify their behavior [Keller, K.L. (1993] Moreover, environmentally responsible behavior usually involves difficult motivational conflicts, arising from the fundamental incompatibility of environmental protection-related collective goals and individual consumers personal or self-interested benefits and the resulting free-rider problem (Wiener and Doesher, 1991) Public policymakers will continue to develop more efficient ways to regulate waste and pollution, and scientists will continue to gather information about the environmental risks from various substances or practices. As they do, pricing structures will evolve that communicate even more accurate information to manufacturers and entrepreneurs about the true cost of commercial activities and the potential rewards from innovative solutions to environmental problems. This definition incorporates much of the traditional components of the marketing definition that is All activities designed to generate and facilitate any exchanges intended to satisfy human needs or wants (Sc hlegelmilch et al,1996). There are usually severe external constraints to green consumerism, arising from the cultural, infrastructural, political and economic circumstances in the markets and society (McIntosh, A. 1991). Both individual and industrial are becoming more concerned and aware about the natural environment. In a 1992 study of 16 countries, more than 50% of consumers in each country, other than Singapore, indicated they were concerned about the environment (Ottman 1993). A 1994 study in Australia found that 84.6% of the sample believed all individuals had a responsibility to care for the environment. A further 80% of this sample indicated that they had modified their behavior, including their purchasing behavior, due to environmental reasons (EPA-NSW 1994). Owing to the conceptual and moral complexity of ecologically responsible consumer behavior and to the perplexity of ecological information, different consumers have different conceptions of ecologically oriented consumer behavior and, thus, myriad ways of acting out their primary motivation for being green consumers (Antil, 1984). These innovations arent being pursued simply to reduce package waste. (Prothero, 1990) Food manufacturers also want to improve food preservation to enhance the taste and freshness of their products. The cost of the foods would be lower; consumers could enjoy the convenience of pre-sliced ingredients, and waste peelings (Prothero, 1990). It can be assumed that firms marketing goods with environmental characteristics will have a competitive advantage over firms marketing non-environmentally responsible alternatives. There are numerous examples of firms who have strived to become more environmentally responsible, in an attempt to better satisfy their consumer needs. (Schwepker, and Cornwell, 1991) While governmental regulation is designed to give consumers the opportunity to make better decisions or to motivate them to be more environmentally responsible, there is difficulty in establishing policies that will address all environmental issues. (Schwepker, and Cornwell, 1991). Hence, environment-friendly consumption may be characterized as highly a complex form of consumer behavior, both intellectually and morally as well as in practice. RESEARCH OBJECTIVE The purpose of this research is to investigate the cause effect of green electronic products consumption in India. What are the factors responsible for the manufacturing of eco-friendly electronics? What makes companies to for green marketing? What are the factors that make customers buy such eco-friendly electronics. How aware consumers are about the green electronics? Also understand the meaning of eco-friendly electronics. Do these green electronics really are green? The OBJECTIVES of the research are: To explore analyze the driving force behind green marketing in Electronic products This objective states the reason why companies are going for green marketing although it is very expensive. Today in the market we can see many products which have the eco-friendly constituent, electronics, cosmetics, automobiles, manufacturing machines, paints, etc all have some eco-friendly component. What are the factors which have forced the companies to go for such strategy? This is studied through the secondary research from magazines, newspaper, brochures, pamphlets, articles, case studies. To study the consumer buying behavior towards green electronic products The consumer buying behavior for electronic product is studied and objective is to find the impact of environmental friendliness, consumer awareness for green electronics and what are the parameters which consumer prefer before buying the electronics. Also study the impact of eco-friendly electronics on consumer buying behavior. This is studied through the survey of consumers. Major Hypothesis (s): H0: Current trends indicate the inclination of customers towards environmental friendly electronic products H1: Current trends does not indicate the inclination of customers towards environmental friendly electronic products RESEARCH METHODLOGY The project work includes the collection of data about the electronics companies, their various products including eco-friendly, environmental policies, eco-labels used by companies. Also customers are survey through a questionnaire, to know the consumer buying behavior towards green electronics and also check their awareness towards eco-friendly products. Methodology Used TYPE OF RESEARCH: Exploratory Research, Descriptive Research I have collected Secondary Data from Internet, magazines, newspapers, articles, brochures, and company websites. GREEN MARKETING Green marketing is a concept which uses the environmental benefits of a product or service to promote companys sales. Todays consumers choose products that do not damage the environment over less environmentally friendly products, even if they cost more. With green marketing, advertisers focus has shifted on environmental benefits to sell products such as biodegradable diapers, energy-efficient light bulbs, and environmentally safe detergents. People spend billions of dollars worth to buy goods and services every year-many of them harm the environment in how they are harvested, made, or used. Environmentalists are supporting green marketing to encourage people to use environmental alternatives, and also offer incentives to manufacturers that develop more environmentally beneficial products. Without environmental labeling standards, consumers can not tell which products or services are truly beneficial. Consumers end up paying extra for misrepresented products so called green product or service. Then new term greenwashing came into existence which describes such cases where organizations misrepresented themselves as environmentally responsible. Environmentally preferable products as products and services which have lesser or reduced effect on human health and the environment around them when compared to other products and services that serve the same purpose. The label environmentally preferable or environmental friendly considers various scenarios like how raw materials are acquired, produced, manufactured, packaged, distributed, reused, operated, maintained, and this also include how the product or service is disposed. Today, special labels are there which help the public identify legitimate environmentally preferable products and services. Several environmental groups or committees are there to evaluate and certify products and services. According to the American Marketing Association, green marketing term is defined as the marketing of products that are presumed to be environmentally friendly and safe. As a result, green marketing incorporates a broad range of activities, which includes product modification, production process changes, changes in packaging, as well as modifying advertising. Defining green marketing is not a simple task as several meanings intersect and contradict each other; Environmental Marketing and Ecological Marketing can also be used and are synonyms for green marketing. Green marketing is considered as a golden goose. As per Mr. J. Polonsky, green marketing can be defined as, All activities designed to generate and facilitate any exchange intended to satisfy human needs or wants such that satisfying of these needs and wants occur with minimal detrimental input on the national environment. Environmental issues the product intends to address Consumer is the king in todays market and its important that he should understand environmental issues prevailing. Today the focus is on global warming and resource consumption. Issues related to pollution and contamination of air, water, and soil, are serious issues in developing economies. Waste disposal is also a major issue. Global warming prevention Helps reduce emissions of greenhouse gases such as carbon dioxide. This initiative includes the direct reduction of greenhouse gas emissions as well as energy saving and the reduction of deforestation. Air/water/soil pollution prevention Helps reduce emissions of substances contained in the air, water, and soil, such as photochemical oxidants (e.g., nitrogen oxides) and suspended particulate matter (e.g., sulfur oxides), which are substances restricted by environmental standards including air pollution control laws. This includes products that contribute to preventing ozone depletion and product oxidization. The clean-up of air/water/soil pollutants is also included. Chemical substance reduction Helps reduce and clean up eco-toxic chemical substances harmful to humans and the environment. These chemicals include substances specified by laws that identify the environmental impact created by emissions of specific chemical substances and that promote better management of such substances. This includes the reduction and purification of hazardous substances by recycling and reuse as well as products containing low levels of or no hazardous substances. Waste reduction Helps reduce the final disposal volumes by changing products, manufacturing processes, and packaging. This includes waste weight/volume reduction within the circulation system. Resource saving Helps reduce the consumption of resources, such as mineral, forest, and water resources. This includes resource saving by reuse and recycling as well as resource saving in products and the manufacturing process. Biodiversity The product contributes to the conservation of biological diversity, through a sustainable use of the components in the eco-system and promotes the fair and equitable sharing of benefits arising out of the utilization of genetic resources. How does the product address environmental issues? This explains how the products support environmental impact reduction. The category is subdivided to provide comprehensive support for various environmental measures widely exercised at present. This clarifies whether resource saving is achieved through enhanced product performance, longer product life, or improved product recyclability. Recyclability/reusability/refill-ability Raw materials can be recovered, processed, and recycled for reuse. Alternatively, they can be recycled efficiently by using designs that are easily disassembled. Reusable and refillable designs may be used in packaging and products. Long life With long-life designs, enhanced durability, and continued performance with repairs and maintenance, product life can be prolonged, leading to the reduction of raw materials and waste. Degradability/compost-ability Products, packaging, and their components are biodegradable and produce substances that are relatively homogeneous and stable. They can also be degraded to a degree under certain conditions within a predetermined period of time. High quality/performance Product quality and performance improvements enable environmental impact reduction, subsequently leading to material and waste reduction. Energy saving Efficient process designs and product weight reduction enable energy saving. This initiative includes the use of energy recovered instead of disposal. Environmental clean-up products The use of hazardous chemical substances in product manufacturing is reduced through the development of alternative materials, etc.; or the use of the product helps clean up hazardous substances. Using recycled materials Recyclable materials (pre- and postconsumer) are recovered and recycled materials are used in the manufacturing process, either entirely or in high volumes. Eco Labels Many products and services come with environmental labels that state product features to inform and appeal to consumers. They certify that items are environmentally friendly according to standards independently set by countries, regions, organizations, and providers. The International Organization for Standardization (ISO) classifies environmental labels into Type I, Type II, and Type III and environmental labels are then given based on compliance certification, producers self-declaration of commitment to environmental preservation, and the verification and disclosure of quantitative environmental impact data. Additional environmental labels are awarded under standards and criteria of other bodies. In addition to environmental labels, other initiatives are intended to raise consumers environmental awareness, including the creation of databases where self-assessed products may be registered. Type I (ISO14020, ISO14024): Seal of approval-compliance approval. Description: Type I labels are managed in accordance with the standards and principles of the ISO. This system ensures that the use of the label is accepted by a third party based on an independent, multifaceted standard. The standard covers the entire product life (resource extraction, manufacturing, distribution, use, disposal, recycling). The submitted products are assessed for approval and if successful are awarded the Type I label. Examples: Type II (ISO14021): Single attribute-producers self-declaration of commitment to the environment Description: Product providers independently incorporate environment-related improvements in their products. There is no intervention by any third party. Examples: Type III (ISO14025): Report card-verification and disclosure of quantitative environmental impact data Description: Type III labels are managed in accordance with ISO14025 (environmental declarations). They use the life cycle assessment (LCA) method to show environmental information on products quantitatively from resource extraction to manufacturing/assembly, distribution, use, and discarding/recycling. Only the reliability of disclosed data is verified and product evaluation is left to consumers. Examples: Other environmental labels There are other environmental labels apart from those of the ISO. Various environmental labels have been created in many areas including the consumer electronics industry and automotive industry. Driving forces for organizations to go for green marketing Organizations perceive environmental marketing to be an opportunity that can be used to achieve its objectives. Organizations believe they have a moral obligation to be more socially responsible. Governmental bodies are forcing firms to become more responsible. Competitors environmental activities pressure firms to change their environmental marketing activities. Cost factors associated with waste disposal, or reductions in material usage forces firms to modify their behavior. OPPORTUNITIES All types of consumers, both individual and industrial are becoming more concerned and aware about the natural environment. In a 1992 study of 16 countries, more than 50% of consumers in each country, other than Singapore, indicated they were concerned about the environment. A 1994 study in Australia found that 84.6% of the sample believed all individuals had a responsibility to care for the environment. A further 80% of this sample indicated that they had modified their behavior, including their purchasing behavior, due to environmental reasons. As demands change, many firms see these changes as an opportunity to be exploited. It can be assumed that firms marketing goods with environmental characteristics will have a competitive advantage over firms marketing non-environmentally responsible alternatives. There are numerous examples of firms who have strived to become more environmentally responsible, in an attempt to better satisfy their consumer need. McDonalds replaced its clam sh ell packaging with waxed paper because of increased consumer concern relating to polystyrene production and Ozone depletion. Xerox introduced a high quality recycled photocopier paper in an attempt to satisfy the demands of firms for less environmentally harmful products. This is not to imply that all firms who have undertaken environmental marketing activities actually improve their behavior. In some cases firms have misled consumers in an attempt to gain market share. In other cases firms have jumped on the green bandwagon without considering the accuracy of their behavior, their claims, or the effectiveness of their products. This lack of consideration of the true greenness of activities may result in firms making false or misleading green marketing claims. SOCIAL RESPONSIBILITY GREEN MARKETING Many firms are beginning to realize that they are members of the wider community and therefore must behave in an environmentally responsible fashion. This translates into firms that believe they must achieve environmental objectives as well as profit related objectives. This results in environmental issues being integrated into the firms corporate culture. Firms in this situation can take two perspectives: They can use the fact that they are environmentally responsible as a marketing tool; or They can become responsible without promoting this fact. There are examples of firms adopting both strategies. Organizations like the Panasonic heavily promote the fact that they are environmentally responsible. While this behavior is a competitive advantage, the firm was established specifically to offer consumers environmentally responsible alternatives to conventional electronic products. This philosophy is directly tied to the overall corporate culture, rather than simply being a competitive tool. An example of a firm that does not promote its environmental initiatives is Voltas. They have invested large sums of money in various recycling activities, as well as having modified their packaging to minimize its environmental impact. While being concerned about the environment, Voltas has not used this concern as a marketing tool. GOVERNMENTALPRESSURE As with all marketing related activities, governments want to protect consumers and society; this protection has significant green marketing implications. Governmental regulations relating to environmental marketing are designed to protect consumers in several ways, Reduce production of harmful goods or by-products; Modify consumer and industrys use and/or consumption of harmful goods; or Ensure that all types of consumers have the ability to evaluate the environmental composition of goods. Governments establish regulations designed to control the amount of hazardous wastes produced by firms. Many by-products of production are controlled through the issuing of various environmental licenses, thus modifying organizational behavior. In some cases governments try to induce final consumers to become more responsible. For example, some governments have introduced voluntary curb-side recycling programs, making it easier for consumers to act responsibly. In other cases governments tax individuals who act in an irresponsible fashion. COMPETITIVE PRESSURE Another major force in the environmental marketing area has been firms desire to maintain their competitive position. In many cases firms observe competitors promoting their environmental behaviors and attempt to emulate this behavior. In some instances this competitive pressure has caused an entire industry to modify and thus reduce its detrimental environmental behavior. For example, it could be argued that Xeroxs Revive 100% Recycled paper was introduced a few years ago in an attempt to address the introduction of recycled photocopier paper by other manufacturers. In another example when one tuna manufacture stopped using driftnets the others followed suit. COST OR PROFIT ISSUES Firms may also use green marketing in an attempt to address cost or profit related issues. Disposing of environmentally harmful by-products are becoming increasingly costly and in some cases difficult. Therefore firms that can reduce harmful wastes may incur substantial cost savings. When attempting to minimize waste, firms are often forced to re-examine their production processes. In these cases they often develop more effective production processes that not only reduce waste, but reduce the need for some raw materials. This serves as a double cost savings, since both waste and raw material are reduced. In other cases firms attempt to find end-of-pipe solutions, instead of minimizing waste. In these situations firms try to find markets or uses for their waste materials, where one firms waste becomes another firms input of production.

Integration between the Christian Creation Story and the Scientific Big

Integration between the Christian Creation Story and the Scientific Big Bang Theory In our modern age of scientific revolution there seems to be a growing tension between the scientific and religious understanding of this world. This tension is not surprising as the two worldviews exist on different realms in many ways. The Christian faith, grounded in the revelation of God through Christ for humanity’s salvation, clashes with science on many levels especially concerning human nature, as well Divine authority, as compared to the scientific rational and mechanistic understanding of matter. However in this age of scientific revolution there has been a more concerted effort to develop ways to integrate the scientific and Christian worldviews. This is necessitated by the fact that a wholesome picture is generated by an integration of the meaning and purpose given by Christianity and the scientific mechanistic description of processes. The Christian Creation story and the scientific Big Bang theory are two key spheres of integration due to their centrality to an u nderstanding of something as fundamental as existence of all things. The Christian story is primarily concerned about the purpose of existence as science deals with the mechanisms leading to existence. The Christian faith is built on belief in an omnipresent, omniscient, omnipotent and benevolent God, embodied in the Trinity of Father, Son and Holy Spirit. Christianity stands out from a lot of other religions due to God’s personal nature to humanity through the incarnation of Christ. Faith in Christ’s redemptive death and resurrection offers salvation to the faithful. The Bible is very central to Christian faith as it is viewed to be God’s word and revelation to mankin... ...inue since both provide very plausible views of this world that do not necessarily have to contradict each other. Concerning the Big Bang and Creation, the purpose of the two stories should shed more light in providing a better effort of integration. The Big Bang theory primarily provides a description of the mechanism employed in creation whilst the Creation story gives meaning and purpose by attributing God as the cause behind all creative acts. A holistic picture is created by a worldview that gives precedence to both the actual processes, to the cause and to the meaning behind it all. Bibliography: 1) Barbour, Ian; Religion and Science; Harper Collins Publishers; San Francisco; 1997. 2) Sidney Liebes, Elisabet Sahtouris, Brian Swimme; A Walk Through Time; John Wiley & Sons Inc; Toronto; 1998. 3) Armstrong, Karen; A History of God; Ballantine Books; 1993.

Personal statement for nursing

As the first child growing up in a Chinese family In a predominantly minority Oakland community, I watched my grandfather take countless prescribed medications for Illnesses from cancer and thyroid Issues, and being Diabetic. Noticing the medicine cabinet full of drugs made me question what exactly went on in my grandfather's body when he took these daily medications. I attended most my grandfather's health care appointments to translate because of his limited English or even none.They needed my interpretation to understand the information about each drug received for my grandfather. Unable to elaborate on the physiological effects of particular drugs, however, my explanations were limited to basic side effects and indications: drowsiness or pain relief. Or the reasoning to why the medical procedure is being done to get certain tests results. As an intermediary in my grandfather's health situation, I gained not only an acute awareness of the patient's experience in medical interactio ns but also an appreciation for the nurse's crucial role.Translating for my grandfather, I was vitiated by the passionate nurse's knowledge of skills and explanation of procedures and education, her eagerness to consult with the patient to meet his needs. Beyond patient interactions, I gained insight into nurses' role in communicating with doctors about what the patient want or needs. I began to understand the crucial role of communication in promoting patients' appropriate healing process.My determination to pursue a career In Nursing remains strong, As a volunteer at Asia Healthcare Center In Oakland, I regularly Interact with low-income minority tenets experiencing challenges similar to my grandfather's: limited education, financial need, language barriers. I play an important role in addressing patients' clinical needs through direct interactions with them: I build rapport with patients, enabling them to trust the nurses and discuss personal issues.The nurse plays a crucial role In determining whether a patient Is able to follow through with a prescribed treatment through careful consideration of an Individuals personal circumstances and the feasibility of treatment. Lingering at Aslant Healthcare provides me fuller appreciation for the compassionate, professional communication required for effectiveness as a nurse. My commitment to developing communication skills and my passion for being a nurse has evolved through my involvement in the Oakland community, which often lacks clinical education.Working with the East Bay Asian Youth Community, an after- school program serving underprivileged students, strengthened my Interest In working closely with youth. I maintained a classroom of 10-15 teenage students, providing support in and outside of the classroom. Besides teaching basic math, I provided weekly lessons about drugs such as Ethylene to help the students understand their physiological effects. Despite the challenge of teaching these students, I realized the value of my contribution when a high school student In my class said, â€Å"l really appreciate your lesson about drugs.If not for you, I could not This experience gratified me and strengthened my resolve to pursue Nursing. As a Nurse, I desire to continue my development as a skilled, culturally competent, compassionate professional. I place a high priority on understanding the effect of patients' personal circumstances on their ability to follow a prescribed treatment and facilitating their understanding the necessity of such treatments. In the long term, as role model to my family and as leader to the community, I want to help minorities, especially Asian immigrants, by educating them and providing effective, appropriate service to meet their needs.

Book Review on Life Strategies for Teens Essay

This book tells about the ten Life Laws that the author’s father has written about, but into a way that teens can easily understand. These Life Laws are to get us understand more why our lives are like this at the moment, what we have done has led our lives to be like this. The Laws are to help us to get back onto the right track with life, dealing with the problems we face, creating our own lives and future. It tells us that it is up to ourselves to create a life that we want; it is all by our control. I haven’t learnt really much, in a narrow speaking definition, of studying in this book, as it most tells me about the attitude and things to do, concerning our whole lives but not just on studying. But Life Law Four ‘You cannot change what you do not acknowledge’ did help me to see that there are actually more I can do to improve my results and to achieve success. I came to know that I should have done much more. As it says in the book that ‘Life rewards action’ as Life Law five, I came to realize that I have much more that I want to achieve than I had even thought of. As I get to know that not until I do it, I would never know what is out there waiting for me. There are always greater possibilities than we could ever imagine for ourselves. We should always aim for more and higher, as long as you have the desire and is willing to do the things you want to do, you always can, in one way or the other. So after reading the book, there are a few things I would like to achieve. I would, of course, want to keep up with my result, as the curriculum will only be harder and requires more effort to be paid. Schedule is expected to be filled up with homework, tests, exam and revision, as well as projects of different subjects. Apart from keeping up my result and a GPA of 3. 5 or above, I would like myself to do more extra work for studying, like to prepare more before the lesson, read some more extra information about that topic, or even do more drilling papers. History is the subject that I would like myself to work extra hard on, not for getting an ‘A’, but to enrich myself with the subject and be more passionate about it. Other subjects are to be work hard on as well, but I will just put more effort on History, as t is what I want to do and is able to do. I should really strive the best and to exceed myself for my goals. Also, in a broader meaning of studying, I have learnt much about my life from this book. It somehow teaches me to have a better attitude on different aspects in life, with friends, with parents, in school, and most importantly me. About what I should do for the rest of my life, how I should deal with problems, face difficulties, and to go through the life journey with a smile on my face, as least knowing why everything would happen in such a way, and to change it into the way I want life to be. Both the first Life Law and the second Life Law, which are ‘You either get it, or you don’t’ and ‘You create your own experience’ it is just so true in my life. I really I had been struggling before I made the decision of switching school a year ago. I wasn’t doing so well in my school or with my classmates. I felt so ‘whatever’ all the time, thinking that this is just what I get, I have to go with it, I have to suffer it, etc. I didn’t think that I could have changed it, I didn’t think that I could change my own life into a better way. It wasn’t until one day, while chatting with my friend, she was talking all about the fun things she experienced in school, and I was thinking ‘Oh, I just wish I could be like her as well. ’ Then, she asked me ‘Hey, how is your school going? ’ I was astonished. I was thinking that I had told my friends a thousand times that my school isn’t going well and I simply hate it, why could she ask me like this? So, I asked her ‘I told you it isn’t so great, why you are asking again? ’ She shrugged ‘Well, I don’t know if you may have changed it or do something with it, as to make yourself happier or what. I froze there, wondering why on earth she thought I could have changed my life into a happier stage. Then I started to think hard, is there something I can change? Is my life really having no hope at all? From there, I thought as hard as I could ever have. Then, I gradually understand why I had my life so miserable and I chose to change it with the decision of switching school. By now, I have proven that I have my own control with my life. I see the change in myself, from not knowing what I am going to do with my life, to having a clear goal on my life and being optimistic with my own life. I have more friends, I work harder in school, I started to get better results, etc all these I can see myself changing and it proves that I really do have the power to change my life into a better way. After reading the first two Life Law, now I understand more on my life. I now get to know how I have chosen for myself to be happy. It is always good to know that you have done something right, isn’t it? And I am now more sure of how to make myself happy in my life. Now, here comes the third Life Law of ‘People do what works’. It tells that people, teenager here, sometimes found themselves doing something stupid over and over again. In this chapter, it stated that the people continue to do these things because they are getting ‘payoffs’. I get to realize why I still come back home later than my mum expected and I always knew that I am going to be scolded or even punished, but still I continued to be late at home. After reading this chapter and know more about it, I got to understand that my ‘payoffs’ is having more time with friends and don’t need to be home under my parents’ control. As I got to know what is my ‘payoffs’ and what I have in return, I can now balance the two things that I want. I can now tell myself that if I go back home punctually and always tell where I would go to my parents, they’d trust me and give me more degree of freedom and I could have more time with my friends. I now see another way to get what I want. Life Law Six: There is no reality, only perception. It somehow tells me that sometimes how I think of other people may not be the exact way that they think. I now get to know that I can choose how I think of other people and myself. By knowing this, I can now choose how to think others and the way I treat them. If I can always look at the good side of people, I can be happier with them, since I know they are good people with good intension. My life could be happier. As my emotions would be affected by my perceptions about people around me. I also learn that I should be influence by my personal view on a person, as there is always a great possibility that I would misjudge them. For the rest of the Life Laws, they are also useful and can be applied to my life, as to make my life happier and more meaningful. By ‘We teach people how to treat us’; I know that how I should do to earn my parents’ trust, and y own freedom. More importantly, I now understand how I should do to get a good impression with people. All the ten Life Laws have brought me to a deeper understanding of my present life, not just how I study but my life being myself and what I should live my whole life. Life Law Seven ‘Life is managed, it is not cured’ it emphasized once again that we are the one who controls our lives. We should always choose for ourselves, the way we treat others, the way we treat ourselves. This book has taught me much about life, not just studying in school but studying through my whole life.

Analysis of Greens Foods Limited 2002 †Business Essay

Analysis of Greens Foods Limited 2002 – Business Essay Free Online Research Papers Analysis of Green’s Foods Limited 2002 Business Essay In order to satisfy and fulfill the needs of the stakeholder, companies must ensure that a comprehensive and detailed financial report is provided with the aim to meet any information needs relating to the business, operations and financing of the company. The analysis of Green’s Foods Limited 2002 Annual Report identifies the needs of stakeholders; such as that of the company’s position, market, future direction and goals, competition, developments, products and sales are identified and satisfied. These needs are analysed through the management analysis and discussion segment (including profit, product and sales revenue information), the analysis of the detailed financial statements provided by the company, and the analysis of social and environmental factors that are addressed though the Annual report. In order to satisfy and fulfil the needs of the stakeholders such as shareholders, managers, employees, community, suppliers and buyers whom hold a vested interest or reliance on the business (Flemming. L, 2001, Excel HSC Business Studies, Pascal Press, Australia); each company must ensure that comprehensive and detailed financial and annual reports are provided with the aim to meet any information needs relating to the business and its operations. A financial report is commonly known as â€Å"a written report which quantitatively described the financial heath of a company† through â€Å"income statements, balance sheets and often also a cash flow statement† (1997, Investors words, Financial Report, investorswords.com/cgi-bin/getword.cgi?1957, 09/09/03). Financial reports are often found in annual reports which are â€Å"documents dealing with a company’s activity over the previous year† (2003, money chimp, glossary, moneychimp.com/glossary/annual_report.htm, 09/09/03). Thus, through different components of financial and annual reports, stakeholders gain insight and a better understanding on the overall position and performance of the business; such that the analysis depicts the positive stance on the corporate governance (2003, Corporate Governance in Russia, corp-gov.org, 05/09/03). Likewise, both social and environmental aspects of the business are closely reviewed and linked in the financial repo rt further enhancing the relationship between the shareholders, the Board of Directors and Management of a company. In achieving success for Greens, Corporate Governance becomes an essential element in its business formula. It determines how a particular company is managed. This means that from the board of directors to the management team their duties, jobs or tasks must be conducted efficiently and effectively such as to adequately â€Å"report on the state of the resources under their control in the financial statements, so that the stakeholders can assess whether their interest would be better served by transferring their resources to the control of these managers†(Gaffikin M, 2003, ACCY102 Accounting 1B Principles Of Accounting, Ed 3, Pearson Custom Publishing, Sydney, p10). According to Green’s Foods Limited 2002 Annual Report, Green’s is experiencing considerable turmoil. Within the chairman’s report found on page 2 of the 2002 Annual Report, the hard time Green undergone and the major causes of some of their poor performance in 2002 is outlined and discussed. The main problems experienced Green’s Foods during 2002 include changes to the management team in the Pasta business resulting in a 19% profit loss of $17.6 million (2002, Green’s Foods Limited Annual Report 2002, p2); and the departure of the Green family representatives in the boardroom, â€Å"the final son of Green’s Foods founder still working at the company tendered his resignation of chief executive† (2002, Ferret.com, Family era over, Green’s Foods CEO Douglas Green resigns, ferret.com.au/articles/b4/0c00c7b4.asp, 09/09/03). Despite the severe consequences of the changes experienced by Green’s in 2002, the company has still managed to reduce some of its debt through other core business units. Notably on a positive side, the cash flow remains strong for the business and customer relationship is seen as a strong indication for future growth this is emphasized through the statement that is found in the consumer relations section of Green’s Foods Limited website, â€Å"Our success depends upon the satisfaction, trust, and goodwill we create with the millions of consumers who buy and use our products each year† (2002, Greens Foods Limited, Consumer Relations, Greens.com.au/dir016/greenspublishing.nsf/content/consumerrelations, 05/09/03). Through the analysis of these key indications within Green’s operations, it reflects that the stakeholders are provided with a brief description of the company’s position in respect to the market and future movement. It outlines to the stakeholders the weaknesses of the company and how these weaknesses are going to be dealt with during the next financial year; as stated in the 2002 Annual Report â€Å"Our immediate priority is to improve the profitability of the company† (2002, Green’s Foods Limited Annual Report 2002, p1). These situations demonstrate Greens attempt to clarify with its stakeholders where the company went wrong throughout the year and its focus on new strategies to improve the business performance over the coming year. Likewise, there are certain positive points within Green’s business performance despite the poor showing in certain aspects of its operations. Namely these positives include it’s product divisions; blended foods, pet foods, cereals and the snacks divisions. Under the Management Discussion Analysis section of the Annual report pages 3 to 6 aspects of Green’s business performance is discussed through the use of topic headings that address matters of importance for the stakeholders; these include such needed information as that on market position, products, sales revenue and profit. These topics are to be discussed individually as to expose the importance of them to stakeholders and how Green’s supplies this information to those that require it. Green’s Foods limited hold a very diverse market position, as each product category obtains a different position within the consumer market and consumers mindset. With Green’s primary focus on market position for each product, they use words such as â€Å"benchmark†, â€Å"ensure†, â€Å"commit† in the 2002 Annual Report and their company website to inform the external stakeholders that Green’s is committed and ready to move into holding a larger or more complex market position and share; this is further supported by the quote â€Å"more than ever the company is focused on the margins we earn from each product† (2002, Green’s Foods Limited Annual Report 2002, p3). The fundamental aspect of Green’s operating success in recent years has been built around its well-established and developed marketable products, with each of it’s business divisions making considerable market gains in each respective product market; such an example includes Green’s Baking Mixes as they have now reached â€Å"a market share of 30%, 3 percentage points ahead of last year† (2002, Green’s Foods Limited Annual Report 2002, p3). As a result of this success Managers and Senior Directors will be encouraged to further improve Green’s product offering and extend its current market share. This success in regards to products had also enabled consumers to become more aware of the products offered by Green’s; thus enhancing its popularity and future stakeholders. Sales Revenue figures from the previous 2 years of Green’s operations has indicated a positive position for the company; however there has been significant changes in the sales generated from each product division such includes the $17.6 million loss in revenue sales in Green’s Pasta Division (2002, Green’s Foods Limited Annual report 2002, p2). In the Green’s Foods Limited 2002 Annual report on pages 15 to 46 these figures were well documented, in financial statements and notes, thus proving beneficial to stakeholders and acknowledging that Green’s provides adequate information to those dependent on them. Poor performance from the Pasta division and additional costs in advertisements over the last 12 months (as documented through out Green’s 2002 Annual Report) has reduced the company’s profitability. Although the business has attracted high volumes of sales in key brands such as Poppin Popcorn and Super Coat pet food; it wasn’t enough to cover the high costs on raw materials. As for the business in the coming year, the Green’s Directors and Management Teams have singled out profitability as being one of its key focus for improvement making it their â€Å"immediate priority† (2002, Green’s Foods Limited Annual Report 2002, p1); this is addressed to stakeholders in the Annual Report so they are able to acknowledge not only Green’s current performance but the improvements to their operations and profitability that they strive to achieve in the future. Along with the factors of market position, products, sale revenue, profits and losses; the contributing factors of environmental and social aspects must be addressed for stakeholders as they also impact on Green’s Foods business performance and operations. The provision of information in regards to these two factors are essential for stakeholders as it is often these two factors that make the initial impact on certain elements of the company leading to impacts on economic factors that later influence company’s overall performance. Environmental aspects are mentioned in the Green’s 2002 Annual Report on page 5 due to a drought that had significant impact on the cost of raw materials required for product production. As a result of the drought increases in commodity prices forced significant impact on the raw materials. As the success of the food industry may also vary seasonally; product offering, raw materials availability, consumer tastes and food preferences will change throughout the year. Thus stakeholders must be kept informed as to these changes. Greens have provided this information effectively to their stakeholders throughout their 2002 Annual Report using brief to the point detail leading to in-depth fact and figures in latter of the report. Similarly, Exports were also mentioned on the company website discussing the importance of Green’s ongoing success in the overseas market; operating successfully in countries such as Japan, Hong Kong, Malaysia, Vietnam, Korea, Indonesia, New Zealand, China, Taiwan, Singapore, Brunei, Fiji, and PNG; and Green’s own demanding export standards to â€Å"ensure superior quality and the sound nutritional value of out products which continue to enjoy increase demand in markets around the world† (2002, Green’s Foods Limited, Exports greens.com.au/dir016/greenspublishing.nsf/content/Export, 05/09/03). Such information on green’s export success and quality demands informs the community of the size of Green’s operations and its competitive nature and involvement within both domestic and international markets. In order to articulate a better understanding of the social structure of Green’s, the Green’s the Director’s Report should be viewed on pages 7 to 12 of the 2002 Annual Report. This report clearly specifies each individuals name, job position and roll, and the date of appointment with Green’s Foods Limited. It addresses, â€Å"The Green Family disposed of the majority of their shareholdings. Czarvan Pty Ltd, Guiness Peat Group and Continent Venture Capital Ltd are now significant shareholders† (2002, Green’s Foods Limited Annual Report 2002, p8). This statement directly reflects the social structure of the company; as the fact that the Green family disposed of their shares to large corporate business such as Guinness Peat implies that Green’s no longer see it as a family centered business but a socially strong company with a highly competitive nature. Respectively, customer relations play a social role to Greens business operations and performance in respect to gaining customer feedback and satisfaction after using their products. â€Å"The mission of our Consumer Relations Team is to listen and learn about consumers in a professional, consistent and caring manner that exceeds their expectations† (2002, Greens Foods Limited, Consumer Relations, Greens.com.au/dir016/greenspublishing.nsf/content/consumerrelations, 05/09/03) In contrast, Green’s always sets its focus on its Corporate Governance; â€Å"recognizing the need for the highest standards of corporate behavior† (2002, Green’s Foods Limited Annual Report 2002, p9). At a certain time, or for certain period of time, financial statements show what the company owns and what it owes, its profitability, and the company’s flows of cash. The three primary financial statements relevant to stakeholders are that of the statement of cash flows, statement of financial performance and statement of financial position; these are found in Green’s Annual Report 2002. The statement of cash flow pages 16 to 17 provides stakeholders with information on cash flows, displaying to stakeholders where cash enters and leaves the company’s accounts. The statement of financial performance page 14 reveals to stakeholders the revenue, cost, and profits for the company in a specific period of operation. The statement of financial position page 15 commonly known as the Balance Sheet, is important to the stakeholders as it outlines the company’s assets, liabilities and overall liquidity of the business. It can be seen in the Greens Annual Report on Financial Position that Total Assets is well in excess of Total Liability, (102,655,000 in assets – 58,856,000 in liabilities); Figures from these statements can be used in conjunction with the accounting ratios to depict the liquidity of the business indicating how many current asset dollars exist to pay the current liability; such liabilities include stakeholders share dividends (if the stakehol der is also a shareholder of Green’s). Overall, the financial statements found in Green’s Foods limited Annual Report 2002 are successful in the way they present information on Green’s financial success in the form of financial reports to their stakeholders. The success of these reports also relies on Green’s ability to anticipate, interpret and read appropriately the needs of the stakeholders. Like the way the master presents his idea to his apprentice â€Å"we create a picture of an organization, or the economy, whatever you lay on the basis of that picture, people think and act and by responding to that picture of reality, they make it so it becomes real in its consequences.† (P257 Hines Report) emphasis an idea of the Picture can be seen as Green’s Financial Report and the People who respond to the picture as the Stakeholders of Green’s. Hence, the needs of the stakeholders of Green’s Foods Limited have been met thoroughly through the many comprehensive financial statements and other relevant information available in the Annual Reports and the company website that Greens have made available. References 2003, Corporate Governance in Russia, corp-gov.org, 05/09/03 2002, Ferret.com, Family era over, Green’s Foods CEO Douglas Greens resigns, ferret.com.au/articles/b4/0c00c794.asp, 09/09/03 Flemming. L, 2001, Excel HSC Business Studies, Pascal Press, Australia Gaffikin. M, 2003, ACCY102 Accounting 1B Principles of Accounting, 3ed, Pearson Custom Publishing, Sydney, p10 2002, Green’s Foods Limited Annual report 2002, pp1 – 56 2002, Green’s Foods Limited, greens.com.au, 05/09/09 2002, Green’s Foods Limited, Consumer relations, Greens.com.au/dir016/greenspublishing.nsf/content/consumerrelations, 05/09/03 2002 Green’s Foods Limited, Exports, greens.com.au/dir016/greenspublishing.nsf/content/Export, 05/09/03 Hines reading p257 1997, Investors words, Financial Report, investorswords.com/cgi-bin/getword.cgi?1957, 09/09/03 Research Papers on Analysis of Green’s Foods Limited 2002 - Business EssayThe Project Managment Office SystemAnalysis of Ebay Expanding into AsiaIncorporating Risk and Uncertainty Factor in CapitalMarketing of Lifeboy Soap A Unilever ProductPETSTEL analysis of IndiaTwilight of the UAWResearch Process Part OneDefinition of Export QuotasNever Been Kicked Out of a Place This NiceInfluences of Socio-Economic Status of Married Males

Medical Profession Personal Statement Example | Topics and Well Written Essays - 1000 words

Medical Profession - Personal Statement Example Currently, I am working with multi-disciplinary healthcare teams. This job enables me to experience the many facets of nursing care in nine different wards, including Accident & Emergency, Stroke, Respiratory and Cardiac Units. My duties revolve around holistic nursing care system which requires and allows me to: Furthermore, I am well-versed in using MS Word, Excel, and PowerPoint. Being a computer literate, I can file and sort patients' medical records systematically. As a professional, I am deeply aware that all information is to be regarded as strictly confidential, whether it appears important or otherwise. My excellent report writing skills and experience in presenting information to others can also be tapped by your office. During my free time, I attend training programs, symposia and seminars to improve my ability to: All of these valuable tools, I believe, are instrumental in making me an effective and valuable member of any medical team and I am confident that I will continue to learn and develop my skills as a health service provider, particularly as I provide care to a diverse patient population. With the above-mentioned training and experience not to mention my innate leadership skills, I am confident that I can be a valuable member of the National Health Service. I can adjust to new environment and would be happy to work hand in hand with the best minds in the medical profession. As such, I do not see any obstacle in carrying out my duties and responsibilities that include settings priorities and scheduling work as well as attending to the care, welfare and daily routines of client groups including adults with learning disabilities in a variety of residential settings. These tasks are very similar to the hospital environment which I am familiar with especially that I had a prior experience similar to this field at Queen Mary's Hospital where I assisted on the Reeves Ward and cared for predominantly elderly people with dementia and respiratory

Stock analysis Essay Example | Topics and Well Written Essays - 500 words

Stock analysis - Essay Example The management of the company consists of some of the best professionals in the field; this is under the management of Larry Page who is not only the Chief Executive Officer but also the founder. This is a guarantee that he has faith in his company and he understands the importance of the products and the services that the company offers. Having built the company from scratch it is expected that he will lead the company to further growth which will have a direct impact on shareholders wealth The company runs the most popular search website in the world and provides advertising technology to clients on a global scale (Koller, 54). It has technology that enables the users to get better information in regards to search results. There is a clear representation of pictures, videos and text that has made it very popular with users. Its programs such as AdSense and Ad words are easy to use and make it possible for clients to post their advertisements, uptake of these products is expected to increase by 23% in this financial year. Google is in the technology industry and success in this industry is dependent on the ability of an organisation to come up with innovative products and services on a regular basis. Google has been active in the research end and as a result has been able to regularly come up with products that suit the needs of the consumers. Google has an experimentation culture and this ensures that the company always produces new products that keep potential competitors at bay. Therefore this makes a good investment due to the fact that it will always have products that will keep consumers interested. The operational strategy adopted by Google has proven effective. It produces products that are user specific and are targeted towards a certain group of people or companies. This ensures that these products are tailor made for them at a low cost that